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Digitalisation is disrupting business practices worldwide and transforming consumption patterns. While a global increase in wealth is leading to higher consumption rates, consumption-related decisions are increasingly based on digital information and marketing; furthermore, shopping increasingly takes place online and products and services are more and more digitalised.
The transformative character of digitalisation calls for political action in order to ensure sustainable consumption in a new and dynamically changing context. Focusing on consumption is imperative in combatting many global challenges. Take climate change: consumption-based emissions (i.e. emissions from domestic final consumption and emissions caused by the production of imported goods) are rising more rapidly than production-based emissions in high-income countries. Meanwhile most political measures target production-based emissions (i.e. territorial emissions).
The German council for sustainable development (Rat für Nachhaltige Entwicklung) has called for the §principle of sustainable development [to] serve as the political framework for digital transformation" as "digitalisation has the potential to engender disruptive developments in the business world as well as society as a whole that carry both great opportunities and significant risks". Thus, to implement the 2030 Agenda, in particular SDG 12, and the National Program Sustainable Consumption, it is key to seize the opportunities that digitalisation presents for sustainable consumption and tackle the challenges. This assessment report thus examines the following key question: "What are the implications of the digital transformation of consumption patterns for the implementation of the German sustainability strategy in, by and with Germany?"
This assessment report identifies six key areas of sustainable consumption. Transforming those areas is associated with a significant, positive impact on sustainable development. In this way, those key areas lay the foundation to set clear priorities and formulate concrete policy measures and recommendations. The report describes recent developments and relevant actors in those six fields, outlines drivers and barriers to reach a shift towards more sustainability in those specific areas, and explores international good-practice examples. On top of this, overarching topics in the scientific discourse concerning sustainable consumption (e.g. collaborative economy, behavioural economics and nudging) are revealed by using innovative text-mining techniques. Subsequently, the report outlines the contributions of these research approaches to transforming the key areas of sustainable consumption. Finally, the report derives policy recommendations to improve the German Sustainable Development Strategy (DNS) in order to achieve a stronger stimulus effect for sustainable consumption.
Addressing the prevailing mode of high-carbon lifestyles is crucial for the transition towards a net-zero carbon society. Existing studies fail to fully investigate the underlining factors of unsustainable lifestyles beyond individual determinants nor consider the gaps between current footprints and reduction targets. This study examines latent lifestyle factors related to carbon footprints and analyzes gaps between decarbonization targets and current lifestyles of major consumer segments through exploratory factor analysis and cluster analysis. As a case study on Japanese households, it estimates carbon footprints of over 47,000 households using expenditure survey microdata, and identifies high-carbon lifestyle factors and consumer segments by multivariate regression analysis, factor analysis, and cluster analysis. Income, savings, family composition, house size and type, ownership of durables and automobiles, and work style were confirmed as determinants of high-footprint Japanese households, with eight lifestyles factors, including long-distance leisure, materialistic consumption, and meat-rich diets, identified as the main contributory factors. The study revealed a five-fold difference between lowest and highest footprint segments, with all segments overshooting the 2030 and 2050 decarbonization targets. The findings imply the urgent need for policies tailored to diverse consumer segments and to address the underlying causes of high-carbon lifestyles especially of high-carbon segments.
Nowadays, the main impetus to apply additive manufacturing (AM) of metals is the high geometric flexibility of the processes and its ability to produce pilot or small batch series. In contrast, resource and energy intensities are often not considered as constraints, even though the turnout of additive manufacturing is high, at least compared to chip removing processes.
The study at hand analyses the material characteristics and environmental impacts of a hose nozzle as an example of a commercial product of simple geometry. The production routes turning (conventional manufacturing) and laser beam melting (additive manufacturing) are compared to each other in terms of natural resource use, climate change potential and primary energy demand. It is found, that the product shows a lower demand for natural resources when produced via AM, but higher carbon emissions and energy demand when using a steel, that is mainly (80%) produced from high-alloyed steel scrap. However, different case studies during the sensitivity analyses showed that a number of factors highly influence the results: the steel source as well as the source of electricity play a major role in determining the environmental performance of the production routes. The authors also found that other production processes (here cold forging of tubes) might be an eco-friendly alternative to both routes, if feasible from an economic point of view.
In regard to the material characteristics, experimental testing revealed that the material advantages of AM produced hose nozzles (in particular higher yield strength) are reduced after a solution heat treatment is applied to the as-produced material, in order to increase corrosion resistance. However, products that do not require this production step might benefit from the higher yield strength, as a lower wall thickness could be realised.
Die Große Transformation zur Nachhaltigkeit ist eine gesamtgesellschaftliche Herausforderung, für deren Bewältigung auch die Wissenschaft gefordert ist. Das Bundesministerium für Bildung und Forschung (BMBF) hat daher unter anderem die Fördermaßnahme "Nachhaltiges Wirtschaften" (NaWi) ins Leben gerufen, um Wissenschaft und Praxis in ihrer Begegnung dieser Herausforderung zu unterstützen.
Ein neues Format, um diese Wissenschafts-Praxis-Kooperation als Beitrag zu einer nachhaltigen Entwicklung zu gestalten, ist das sogenannte Reallabor. Dort kommen Akteure aus Wissenschaft und Praxis zusammen, um gemeinsam Lösungen für ein realweltliches Nachhaltigkeitsproblem zu erarbeiten und auszuprobieren. Ausgehend von der konzeptionellen und empirischen Reallaborforschung des NaWi-Projekts "Wohlstands-Transformation Wuppertal" (WTW) wurden die Erfahrungen und Erkenntnisse aus den NaWi-Projekten WTW, KInChem und WohnMobil sowie die aktuelle wissenschaftliche Literatur zu Reallaboren synthetisiert. Die hieraus entstandene vorliegende Studie bietet den Leserinnen und Lesern einen umfassenden Überblick über den Aufbau und die Umsetzung von Reallaboren.
Zunächst werden bisherige Reallaborverständnisse reflektiert und acht Schlüsselkomponenten von Reallaboren präsentiert. Anschließend wird das Reallabor in seiner Prozess- und seiner Strukturdimension näher beleuchtet. Ein ausführlicher Prozess-Leitfaden zeigt Schritt für Schritt auf, wie ein Reallabor-Prozess gestaltet werden sollte. Auch die teils neuen Rollen von Wissenschaftlerinnen und Wissenschaftlern in Reallaboren werden analysiert. Schließlich werden die strukturierenden Elemente eines Reallabors vorgestellt und - wie bereits die Prozessschritte und Rollen - auf die drei NaWi-Projekte angewendet.